MORE STRENGTH BETTER RECOVERY BETTER HYDRATION MORE ENERGY
 THE SCIENCE BEHIND CREATINE X ELECTROLYTES  
  • Your muscles run on a few seconds of fuel 

    All exercises and fitness run on a molecule called ATP, and a muscle only holds a few seconds' worth. Creatine is the reserve your body uses to rebuild it. Top up the reserve and the muscle is ready to go again sooner.

  • Creatine needs sodium to get in 

    Creatine doesn't soak into a muscle. It goes in through a doorway in the cell wall, and that doorway only opens when sodium goes through with it. The 350mg of sodium in every scoop is the key opening the door to creatine.

  • Magnesium turns it back into energy

    The enzyme that rebuilds ATP from creatine only works with magnesium alongside it. Creatine stores the energy; magnesium lets your muscle spend it. Magnesium helps your body turn food into energy and helps your muscles work normally.

  • The water stays where the creatine put it 

    Creatine draws water into the muscle, which is part of how it works. Sweat takes sodium, potassium, calcium and magnesium out; one scoop puts them back, so the water stays useful. One scoop a day, and you're fully topped up in three to four weeks.

MEET THE INGREDIENTS

Creatine monohydrate powder

5000mg

Creatine monohydrate

Your muscles run their hardest efforts on a molecule they burn through in seconds. Creatine is what rebuilds it, so you can go again sooner and harder. The full 5g, not 3g hidden in a blend.

Strength

Performance

350mg

Sodium

Sodium from Himalayan pink salt. is what pulls the water you drink out of your gut and into your blood. It's also the key that opens the door for creatine to get into the muscle.

Hydration

Replenish

Electrolyte

Magnesium glycinate powder

100mg

Magnesium glycinate

Magnesium is part of how your body turns food into energy, and it's what your muscles use to let go after they contract. Magnesium glycinate form that's gentle on the stomach.

Energy

Recovery

Muscles

100mg

Calcium

Calcium is what your muscles use to contract in the first place, and you lose it in sweat like the rest of them.

Electrolyte

Citrate

250mg

Potassium

Sodium works outside your cells, potassium works inside them. Between them they decide whether the water you drink ends up where your body needs it.

Electrolyte

Citrate

Creatine monohydrate powder

5000mg

Creatine monohydrate

Your muscles run their hardest efforts on a molecule they burn through in seconds. Creatine is what rebuilds it, so you can go again sooner and harder. The full 5g, not 3g hidden in a blend.

Strength

Performance

350mg

Sodium

Sodium from Himalayan pink salt. is what pulls the water you drink out of your gut and into your blood. It's also the key that opens the door for creatine to get into the muscle.

Hydration

Replenish

Electrolyte

Magnesium glycinate powder

100mg

Magnesium glycinate

Magnesium is part of how your body turns food into energy, and it's what your muscles use to let go after they contract. Magnesium glycinate form that's gentle on the stomach.

Energy

Recovery

Muscles

100mg

Calcium

Calcium is what your muscles use to contract in the first place, and you lose it in sweat like the rest of them.

Electrolyte

Citrate

250mg

Potassium

Sodium works outside your cells, potassium works inside them. Between them they decide whether the water you drink ends up where your body needs it.

Electrolyte

Citrate

BETTER SLEEP LESS TIREDNESS MUSCLE RECOVERY CALMER MIND
 THE SCIENCE BEHIND REST X MAGNESIUM 
  • Every nerve that fires needs something to stop it 

    Your nerves fire all day: at work, in the gym, at a screen. Each signal needs something to help it stand down again, and magnesium is one of those things. Not enough of it and the body finds it harder to rest at night.

  • Most people don't get enough 

    Around one in five UK adults don't get enough magnesium from food. Rest gives you 280mg a glass, 75% of your daily need, so the gap is covered and builds your much-needed magnesium stores

  • The form your stomach doesn't mind 

    Magnesium on its own is harsh on the gut, which is why cheap forms have a laxative reputation. Rest uses magnesium glycinate, magnesium bound to an amino acid called glycine, which is gentle at a proper dose. Bulky in capsules, but easy in a glass.

  • What happens overnight 

    Muscles use calcium to contract and magnesium to release, so the session's work finishes at night. Zinc builds the proteins your body repairs with while you sleep. Magnesium helps reduce tiredness and fatigue, so seven o'clock feels like seven o'clock.

MEET THE INGREDIENTS

Magnesium glycinate powder

280mg

Magnesium glycinate

Your nerves fire all day, and magnesium is one of the things that lets them stand down again. Magnesium helps your mind and nervous system work as they should.

Relax

Recovery

Sleep

Zinc citrate powder

5mg

Zinc

Zinc is what your body builds protein with, and protein is the repair work that happens while you're asleep: muscle, skin, hair, nails. 5mg a glass, half your daily need.

Repair

Skin

Immunity

Inositol powder

200mg

Inositol

Your cells get signals all day. When one lands on the outside of a cell, inositol is part of the relay that carries it inside, where the cell acts on it. Your body makes some and food adds more.

Calm

Unwind

L-tryptophan powder

200mg

L-tryptophan

Your body can't make L-tryptophan, so it comes from the protein you eat. It's the raw material your body uses to make serotonin, one of the chemical messengers in your brain.

Wind-down

Rest

Magnesium glycinate powder

280mg

Magnesium glycinate

Your nerves fire all day, and magnesium is one of the things that lets them stand down again. Magnesium helps your mind and nervous system work as they should.

Relax

Recovery

Sleep

Zinc citrate powder

5mg

Zinc

Zinc is what your body builds protein with, and protein is the repair work that happens while you're asleep: muscle, skin, hair, nails. 5mg a glass, half your daily need.

Repair

Skin

Immunity

Inositol powder

200mg

Inositol

Your cells get signals all day. When one lands on the outside of a cell, inositol is part of the relay that carries it inside, where the cell acts on it. Your body makes some and food adds more.

Calm

Unwind

L-tryptophan powder

200mg

L-tryptophan

Your body can't make L-tryptophan, so it comes from the protein you eat. It's the raw material your body uses to make serotonin, one of the chemical messengers in your brain.

Wind-down

Rest

STRONGER FOCUS BETTER ENERGY LESS STRESS MENTAL CLARITY
 THE SCIENCE BEHIND Focus x Ashwagandha 
  • Attention runs on chemical messengers 

    Concentration is your brain passing signals between cells, and those signals are carried by chemical messengers. Vitamin B5 is one of the things your body uses to make them. 

  • Why caffeine is the wrong tool 

    Caffeine doesn't make energy. It blocks the signal that tells you you're tired, then hands the tiredness back at 3pm with interest. 

  • Four ingredients, four different jobs 

    Vitamin B5 makes the messengers. KSM-66 ashwagandha handles the stress. Lion's mane goes at the brain fog. Citicoline is the material your brain builds its own cell walls from

MEET THE INGREDIENTS

Ashwagandha root and powder

2200mg

KSM-66 ashwagandha

Ashwagandha helps your body cope with stress. KSM-66 is made from the root alone and standardised, so every batch is the same strength. 2,200mg equivalent a serving, the extract most of the human research used.

Calm

Stress

Lion's mane mushroom

3333mg

Lion's mane

Lion's mane supports your memory and brain. The fruiting body is the mushroom itself, where the hericenones are, and that's the part in here. 3,333mg equivalent a serving, not mycelium grown on grain.

Memory

Learning

Citicoline powder

150mg

Citicoline

Citicoline helps you focus and stay sharp. It's what your body uses to build phosphatidylcholine, the main fat in the wall of every brain cell.

Focus

Sharpness

Vitamin B5 powder

6mg

Vitamin B5

Vitamin B5 helps support normal mental performance and helps reduce tiredness and fatigue. It's what your body uses to build the messengers your brain sends attention signals with. 100% of your daily need in a serving.

Energy

Performance

Ashwagandha root and powder

2200mg

KSM-66 ashwagandha

Ashwagandha helps your body cope with stress. KSM-66 is made from the root alone and standardised, so every batch is the same strength. 2,200mg equivalent a serving, the extract most of the human research used.

Calm

Stress

Lion's mane mushroom

3333mg

Lion's mane

Lion's mane supports your memory and brain. The fruiting body is the mushroom itself, where the hericenones are, and that's the part in here. 3,333mg equivalent a serving, not mycelium grown on grain.

Memory

Learning

Citicoline powder

150mg

Citicoline

Citicoline helps you focus and stay sharp. It's what your body uses to build phosphatidylcholine, the main fat in the wall of every brain cell.

Focus

Sharpness

Vitamin B5 powder

6mg

Vitamin B5

Vitamin B5 helps support normal mental performance and helps reduce tiredness and fatigue. It's what your body uses to build the messengers your brain sends attention signals with. 100% of your daily need in a serving.

Energy

Performance

LESS BLOATING BETTER DIGESTION MORE COMFORT GUT SUPPORT
 THE SCIENCE BEHIND Digest x Debloat
  • A meal has to be taken apart 

    Your gut makes enzymes, proteins whose job is to break food into pieces small enough to absorb. Each enzyme handles one kind of food. Digest adds five: amylase for starch, protease for protein, lipase for fat, lactase for dairy sugar, cellulase for plant fibre.

  • Where the bloat comes from 

    Food that isn't fully broken down sits in the gut and ferments, and the gas is what you feel as bloating. Fennel seed is what half the world chews after dinner to ease exactly that: bloating and trapped wind. Digest concentrates it 10:1.

  • Two live cultures, and the fibre they feed on 

    Two live cultures, Lactobacillus acidophilus LA85 and Bifidobacterium bifidum BBi32, 1.5 billion of each, named to the exact strain. And 300mg of inulin, a plant fibre from chicory root, the kind of fibre gut bacteria feed on.

  • Digest goes in with the meal, every day 

    Enzymes only work when they meet food, which is why Digest is taken with your main meal, not after. Live cultures and fibre work on the daily routine, not the occasional rescue. You finish the meal and get on with your evening.

MEET THE INGREDIENTS

DigeZyme digestive enzyme ingredients

50mg

DigeZyme® enzymes

Five enzymes, one job each: amylase for starch, protease for protein, lipase for fat, lactase for the sugar in dairy, cellulase for plant fibre. They work on food while you eat it, which is why Digest goes in with the meal.

Break food down properly

Comfortable after eating

Fennel seeds

1500mg

Fennel seed extract

A 10:1 extract of fennel seed, the equivalent of 1,500mg of seeds in two capsules. It helps ease bloating and trapped wind, and it goes in with the meal, so it's there when the food is.

Less bloated after meals

Live bacteria cultures

3bn CFU

Live cultures

Lactobacillus acidophilus LA85 and Bifidobacterium bifidum BBi32, 1.5 billion of each. They work on the daily routine rather than the big meal, which is why Digest is an every-day capsule.

2 named strains

1.5bn each

Chicory inulin powder

300mg

Chicory inulin

A plant fibre from chicory root, the kind of fibre gut bacteria feed on. It sits in the same capsule as the two live cultures, so the cultures and their food go in together.

Feeds gut bacteria

Plant fibre

DigeZyme digestive enzyme ingredients

50mg

DigeZyme® enzymes

Five enzymes, one job each: amylase for starch, protease for protein, lipase for fat, lactase for the sugar in dairy, cellulase for plant fibre. They work on food while you eat it, which is why Digest goes in with the meal.

Break food down properly

Comfortable after eating

Fennel seeds

1500mg

Fennel seed extract

A 10:1 extract of fennel seed, the equivalent of 1,500mg of seeds in two capsules. It helps ease bloating and trapped wind, and it goes in with the meal, so it's there when the food is.

Less bloated after meals

Live bacteria cultures

3bn CFU

Live cultures

Lactobacillus acidophilus LA85 and Bifidobacterium bifidum BBi32, 1.5 billion of each. They work on the daily routine rather than the big meal, which is why Digest is an every-day capsule.

2 named strains

1.5bn each

Chicory inulin powder

300mg

Chicory inulin

A plant fibre from chicory root, the kind of fibre gut bacteria feed on. It sits in the same capsule as the two live cultures, so the cultures and their food go in together.

Feeds gut bacteria

Plant fibre

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